- Clearly defined scope with a detailed SOW document
- Bulletproof milestone-based delivery (4-12 weeks)
- A-Z project management by myself
- Product strategy & roadmapping
2.4 billionactive users
RESEARCHPRODUCTUX/UIRIVEPROTOTYPE
+10 years of experience building unique solutions
The Looks like you noticed something different here. partner you're looking for
I'm Bruno Delorence, crafting the future of digital experiences and helping startups and global brands build expressive, engaging products for complex needs.
Selected work · 2020—today
My works are a blend of innovative thinking and practical solutions, ensuring they are both unique and effective.
- Designed and developed all modules, from mobile time tracking to the AI-powered dashboard
- User-centered design ensuring intuitive adoption and strategic impact.
- Engineered for international scalability, adapting to diverse markets and regulations.
- A multidisciplinary challenge that solidified my leadership in managing teams and delivering end-to-end solutions.
$1.5Bvaluation
RESEARCHPRODUCTUX/UIGROWTH
- Revamped the Workbench interface for a seamless design-to-web workflow.
- Enhanced auto-layout support for precise and responsive conversions.
- Simplified the onboarding process for all user levels.
- Optimized performance for scalability in complex projects.
Privatelyfunded
RESEARCHPRODUCTUX/UIGROWTH
- Spearheaded the mobile redesign to create a unified yet localized experience for users across 24 countries and 33 local editions.
- Enhanced usability by integrating real-time market data and financial tools into a sleek, mobile-first design.
- Focused on accessibility and multilingual support, ensuring seamless navigation for a global audience.
- Delivered a scalable solution tailored to diverse markets, blending localized relevance with global consistency.
$ 500Macquired by Joffre Capital
RESEARCHPRODUCTUX/UIGROWTH
Career highlights
Throughout my journey, I have pursued excellence by tackling obstacles and turning opportunities into meaningful progress. Each milestone represents a personal achievement and another step toward building a lasting legacy of commitment, creativity, and impact.
01
I joined the Design Engineer event at Nubank, an experience centered on the space where design craft and technical implementation meet. It reinforced how I connect product thinking, interaction design, and engineering constraints to create digital products that are expressive, feasible, and ready to scale.
- 01Design and engineering as one practice
- 02Product craft grounded in technical feasibility
- 03Exchange with the Nubank design community
02
The Pernambucanas app was a UX project that transformed the brand’s digital shopping experience. Its success caught Globo’s attention and led to an interview broadcast on Jornal Nacional. The project became an opportunity to show how user-centered design can transform businesses and produce remarkable results.
- 01Pernambucanas app reaching 1.2M users
- 02Interview for Jornal Nacional
- 03First television interview
03
The day Google invited me to speak about the challenges of a career in UX became a defining milestone. Sharing my journey and the obstacles I faced with one of the world’s largest technology companies was a unique experience. During the talk, I explained why balancing user needs, business goals, and technological change is essential.
- 01Talk attended by more than 720 people
- 021 hour and 45 minutes
04
Being invited to a UX event at Google in New York was an incredible experience. I joined discussions with industry experts, explored emerging trends, and exchanged ideas with globally recognized professionals. The event offered valuable perspectives on the future of UX and reinforced my commitment to innovation in every project I develop.
- 01First international event
- 02Connections with leading companies
- 03International recognition
The wall of love
Long-term collaborations built through thoughtful work, direct communication, and measurable outcomes.
Partner note · 01/07
Bruno is a professional who understands the importance of UX in product strategy. His collaboration was fundamental in helping us reach our goals and create a significant impact for our users.
Leo Natsume
Product Designer at Instagram
Questions & answers
A closer look at how I approach design, leadership, outcomes, and collaboration.
1. How do you define your design process?
My design process is structured and collaborative, with a focus on solving problems effectively. I begin with discovery, where I analyze the market, business goals, and user needs. I then move into ideation and prototyping, gathering continuous feedback from stakeholders. The final stage is execution and optimization, where we refine the product using data and usage metrics to ensure it creates real impact for both users and the business.
2. How do you lead a team to ensure high-quality project delivery?
My leadership approach is built on empowerment and clarity. I set clear expectations and guide the team through the strategic planning of each project. I support every designer while encouraging creativity and continuous development. As Head of Design, I also maintain close communication with other teams to ensure design stays aligned with business goals and user needs.
3. How do you measure the success of your design solutions?
The success of a design solution is measured through specific metrics such as user engagement, conversion rate, and qualitative feedback. For each project, I define clear KPIs with the team and stakeholders to assess whether the design is driving the expected outcomes. We review these metrics regularly and make adjustments when needed, keeping the product aligned with business goals.
4. Which tools and methodologies do you use for design and collaboration?
The main tools I use include Figma for collaborative design, Miro for brainstorming and visual planning, and Jira for project management and team progress. For feedback and usability analysis, I use Hotjar and Google Analytics. Combined with methods such as Design Thinking and Lean UX, these tools help me create an efficient, outcome-focused workflow.
A dedicated product design partner
Looking to solve design challenges in your product? As Head of Design, I turn complex problems into strategic, lasting solutions.
My approach is direct: I provide focused, personalized commitment that raises the quality of your products.
While overloaded freelancers and studios struggle to balance multiple clients, I lead an agile team focused on delivering design solutions that solve problems and drive your company forward.
With me, design becomes a competitive advantage.
My approach is direct: I provide focused, personalized commitment that raises the quality of your products.
While overloaded freelancers and studios struggle to balance multiple clients, I lead an agile team focused on delivering design solutions that solve problems and drive your company forward.
With me, design becomes a competitive advantage.
About Bruno Delorence
Product designer, design leader, and long-term partner for ambitious digital teams.
São Paulo · Working worldwide
Hi, I’m Bruno Delorence.
I’m a Head of Design with more than 10 years of experience. Throughout my career, I have built solutions from the ground up and led design teams at companies such as Oitchau and Smartleader, helping create high-impact products for complex market needs.
My experience spans design strategy, hands-on execution, and the leadership of globally distributed teams, always with a clear focus on turning challenges into concrete results.
What sets my work apart is a commitment to understanding the business and the customer in depth. The goal goes beyond polished interfaces: I create experiences that align business goals with user needs.
From improving user flows to scaling products for new contexts, I bring a practical and strategic approach that adds value to every project.
If your company is ready to take design to the next level, whether you are a growing startup or an established organization, let’s talk.
My experience in fast-moving environments and my focus on tangible outcomes can help you reach your goals more effectively.
Start a conversation
Let’s talk about your product, your team, and where design can create the most value.
- Call duration
- 20-30 minutes
- Topic
- UX Leader
- Price
- Free
